
Branding Yourself Before the Brand
May 18, 2025Before there was Enneva, there was me.
A woman with a story, a mission, and a knowing that I wanted to build something that looked and felt like me.
Too often we skip straight to logos, colors, and websites. But your brand doesn’t start with design.
It starts with identity.
What does it mean to brand yourself before the brand?
It means:
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Knowing what you stand for before you start selling
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Knowing your energy before choosing your aesthetic
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Owning your voice before creating your voice guide
I didn’t always know this.
I spent time refining fonts, tweaking visuals, and trying to “look” like a brand — before I felt like a brand.
But the shift came when I paused and asked:
“Who am I building this for?”
And the answer was: Me first. Then her — the woman I want to serve.
✨ A Soft Reminder:
You’re not building a brand just to be seen.
You’re building one to be felt.
💭 Journal Prompts to Brand From Within:
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What do I believe in — no matter what the trends say?
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What energy do I want people to feel when they interact with me?
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What kind of experience do I want my business to create?
The moment I aligned with myself, Enneva started making more sense.
Not just as a brand, but as a movement.
So if you’re here, still shaping your business — start with you.
Before the visuals. Before the packaging.
Become the woman who leads the brand.
Stay aligned with all things Enneva.
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